Top OEM & ODM Watch Manufacturer in China
Custom designs, flexible MOQs, certifications.
Elevate your brand with precision timepieces.
Custom Watch Manufacturing Services of OEM&ODM
AIGELL is a leading OEM watch manufacturer in China, specializing in OEM and ODM services. Leveraging over 13 years of industry expertise, the company delivers high-quality original design and production solutions for international watch brands. We not only supply standard OEM timepieces that meet rigorous brand specifications, but also empower clients to create custom watches under their own brands.
Our 22,000-square-meter production facility houses a professional engineering team, ensuring efficient end-to-end execution throughout the entire process—from conceptual design and prototyping to mass production, quality inspection, and final shipment. The products extensively utilize materials such as alloy, stainless steel, titanium, and ceramic, and are equipped with various movement types including quartz and mechanical mechanisms.
OEM Watch Manufacturing
Aigell, a leading Chinese OEM watch manufacturer, provides outstanding original equipment manufacturing services to watch brands around the world. We specialize in creating high-quality watches customized to meet our clients’ designs and specifications. Our full range of capabilities includes OEM watch design support, prototyping, production, quality control, and logistics, enabling us to bring your vision from concept to finished retail products. With extensive experience in automatic, quartz, and mechanical watch movements, Aigell guarantees exceptional quality and service throughout the entire process.
What is an OEM Watch for Watch Brands?
OEM watches are timepieces produced based on a customer’s specific design and requirements, and are then branded and marketed under the customer’s own company name and logo. As an OEM watch manufacturer, we craft watches to meet your precise design, quality standards, feature specifications, and price points. The final products are exclusively branded with your company’s name, logo, and packaging elements, representing your brand in the market.
Advantages of OEM Watch Production
Collaborating with us for comprehensive OEM watch manufacturing offers significant benefits for brands:
No Minimum Order Requirements: We accommodate orders of all sizes, including small test batches that align with your budget.
Higher Profit Margins: With our cost-efficient production processes, you can achieve better margins.
Focus on Design & Marketing: While we manage the manufacturing, you can concentrate on enhancing your brand’s design and marketing efforts.
13 Years of OEM Excellence: Case Studies in Watch Manufacturing
For 13 years, we’ve partnered with global brands, delivering flexible OEM solutions from mass production to specialized batches.
Elevating Fossil’s Heritage: We manufactured diverse lines of classic mechanical watches (automatic/manual) for Fossil, realizing their signature vintage style through Roman numerals, detailed hands, and premium calf leather straps.
Empowering MVMT’s Minimalist Vision: We produce MVMT’s affordable, water-resistant stainless-steel fashion watches. Our manufacturing brings their minimalist vision to life with slim cases, soft mesh straps, and modern color palettes for both men and women.
ODM Watch Customization
Transform your watch vision into reality with Aigell’s specialized ODM services. Our expert engineering and design team partners with you for end-to-end development of unique custom timepieces. Tailor every detail—from case shapes, materials, and dials to straps and movements. We leverage advanced prototyping to rapidly iterate designs, ensuring your ideal watch is perfected. When ready, our integrated production facilities seamlessly scale to mass manufacture your finalized ODM watches.
Understanding ODM Watch Customization
ODM creates fully customized watches where your brand owns the unique product specifications and designs.
From initial design to prototyping and final manufacturing, we handle end-to-end development of your private-label timepieces.
Result: Distinctly branded watches with complete IPR ownership retained by you.
Why Choose ODM Watches?
• One-Stop Custom Development: Comprehensive solution for bespoke timepieces
• IP Ownership Guaranteed: Retain 100% rights to products and branding
• Seamless Collaboration: Our ODM experts unite in-house design, engineering, and manufacturing capabilities
• Premium Customization:
Luxury cases (titanium/carbon fiber)
Diverse straps (metal mesh/silicone)
Precision movements (mechanical chronographs & multi-function quartz)
Success Stories: ODM Watch Partnerships
With 30+ years in precision watchmaking, we transform brand visions into signature ODM timepieces:
Reimagining Timex’s Heritage
We developed an automatic chronograph that modernizes Timex’s classic DNA. Key elements: exhibition caseback revealing a column-wheel movement, stainless-steel bezel with tachymeter scale, and vintage-inspired pushers – a tribute to their horological legacy.
Elevating Daniel Wellington’s Minimalism
Co-created DW’s bestselling ultra-slim quartz watch, featuring:
Razor-thin case profile
Signature mesh strap
Subtle branding at 12 o’clock
This embodiment of Scandinavian design became a market leader.
Our Comprehensive Custom Watch Manufacturing Services
Leveraging our multi-decade heritage in bespoke timepiece production, we orchestrate flawless end-to-end execution from your preliminary design concepts through to finalized private label merchandise. Our vertically integrated methodology combines:
Advanced manufacturing protocols optimized for precision horology
Multi-stage quality assurance systems exceeding industry benchmarks
Material science expertise across metals, composites, and movements
Every custom watch project—whether OEM (Original Equipment Manufacturing) or ODM (Original Design Manufacturing)—undergoes rigorous conformity verification at critical production milestones. This operational discipline ensures consistent delivery of brand-elevating timepieces while maintaining exceptional craftsmanship standards throughout every project phase.
Comprehensive Watch Design & Development Services
Our dedicated in-house design studio transforms brand visions into manufacturable timepieces through a fully collaborative creative process. Seasoned horological designers, CAD engineers, and materials specialists partner with you to:
Concept Exploration – Translate your aesthetic direction into mood boards and technical sketches, incorporating market trends and wearability studies
Digital Precision Modeling – Develop dimensionally accurate 2D technical drawings and photorealistic 3D CAD visualizations with material/texture simulations
Functional Prototyping – Produce working prototypes using CNC machining, 3D printing, and manual assembly for ergonomic testing and design validation
Pre-Production Samples – Deliver fully assembled samples with genuine components for final approval before manufacturing
We bridge creative ambition and technical execution, ensuring every design element – from case geometry to dial legibility – aligns with engineering realities and brand identity. Our end-to-end service guarantees seamless transition from digital concepts to production-ready specifications.
Watch Manufacturing Process
We possess the complete in-house infrastructure for custom watch production. Our team manages the entire workflow meticulously: sourcing high-quality movements and components, performing precision machining, conducting expert assembly, and executing rigorous quality testing. This comprehensive oversight guarantees consistent excellence. We utilize both automated and manual assembly lines, leveraging advanced machining for accuracy. From initial procurement to final inspection, we ensure every bespoke timepiece meets the highest standards of craftsmanship and reliability.
Precision Quality Control
We enforce stringent quality management across every manufacturing phase.
Adherence to ISO 9001:2015 certified principles guarantees systematic excellence.
Each watch is subjected to rigorous chronometric testing meeting Swiss standards for accuracy.
Custom Swiss Made Watches: Your Ultimate Guide to Bespoke Excellence
What truly sets Custom Swiss Made Watches apart in today’s crowded luxury market? It’s not just the storied history or…
The Insider’s Guide to Choosing a Custom Luxury Watch Manufacturer in China
How do you separate the truly exceptional custom luxury watch manufacturer partners in China from the sea of options promising the moon?…
Your Guide to Custom Pocket Watches: Design, Bulk Orders & Manufacturing
Ever wondered how heritage brands create those exquisite custom pocket watches that become instant heirlooms? It’s not magic; it’s the meticulous…
Custom Watch Band Material Selection: Crafting Comfort & Character for Your Brand
When designing custom watches, what’s the first component that shapes both aesthetics and comfort? It’s the watch band material selection. Seriously, think about…
